David specializes in creative articulaton of strategic positioning – brand personality, creative platform and big idea generation leading to effective, compelling and relevant campaigns whether social, digital or traditional. He is experienced in complete brand architecture development, global brand launches, and strategic articulation of concept through deployment – ensuring the brand message reaches the target. David is a designer, art director, creative leader, and concepting is his core strength. Most recently David served as Executive Vice President, Creative Director at Edelman Digital and led social and digital work across the Edelman network from LA to Austin. His original thinking has been proven across all media, and around the world. He also understands the business of creative and consistently adds stakeholder value to his partners and clients.

“Fortune favors the original.”

David’s experience includes national and international work for Turner Broadcasting, Heineken USA, Applebee’s, Hard Rock Cafe Int., Bass Ale, Intercontinental Hotels Group, AVG Internet Security, Infor Enterprise Software, the World Wildlife Fund, Dixie, Arby’s, Papa Johns, Novelis, and others.

David taught Advanced Writing and Concepting at the Portfolio Center in Atlanta, and has won national and international creative awards.